Why Integrity is the Core to a Successful Organization

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It Comes Down to Integrity

If you take a quick look back in history for the last 20 years or so, integrity in business has seemed to take a huge hit.

If any of these names seem familiar to you then you can relate to what I am talking about. All four were giant, multi-national companies that had equally giant implosions due to a lack of integrity inside of the business.

Wells Fargo and Integrity

More recently, Wells Fargo Bank had a major issue as well.

Wells Fargo had withstood the economic downfall in 2009 but then in 2013 a L.A. Times article reported on a management and sales culture that created incredible pressure on employees. It was then uncovered that to meet quotas employees were establishing credit cards for customers without their permission. They were also creating life insurance policies and fraudulent checking and savings accounts. Estimates are close to 3,500,00 fraudulent accounts!

Customers had accounts they didn’t know about that carried fees. Credit scores were damaged. In the end, Wells Fargo had to pay back almost all the fees and pay damages to customers. All in all, it was over $110 million. In addition, they were fined over $185 million. Consequently, many major clients divested themselves of WF holdings

Integrity That Drives Business

For contrast, look at Johnson and Johnson, the makers of Tylenol. One of the items in their mission statement is that they will do all things with “honesty and integrity”. They have placed a huge focus on the well-being of their customers as being vital to their success. Executive management is asked to agree to and commit to all of this in order to be part of the organization.

Putting It to the Test

Back in 1982, there was a big scare with Tylenol. Several containers had been tainted with poison and several people lost their lives as a result. Within hours of the discovery of this, the President of Tylenol ordered the immediate removal of all containers of Tylenol from store shelves across the country. This despite the fact that this would cost the company millions of dollars (over $100 million). Someone later asked him how he could make such a decision so quickly in the face of the consequences involved, including the financial hit. He responded that he was simply acting in accordance with the values they had agreed upon from the very beginning.

“It is not hard to make decisions when you know what your values are.” -Roy Disney

The result today

Tylenol is one of the most trusted brands and Johnson and Johnson is doing well.

Integrity Matters!

It is the foundation of creating long-term, sustainable success in your career or your business. If you don’t have integrity, it becomes clear to everyone sooner or later. It permeates everything you do, everything you say, and everything you say about what you do.

Build integrity to build success.

So here’s three things you can do to build or maintain your integrity:

BE TRUSTWORTHY – It starts with honesty. It continues with showing respect to everyone. Give it before they earn it and until they unearn it. Be consistent in how you treat people, with caring, consideration, kindness, and politeness.
BE RELIABLE – Don’t ever promise what you can’t deliver and always deliver what you promise, no matter the cost. Let people know what and who they can count on.
DO TOUGH, UNPLEASANT THINGS FIRST – The benefits for you is that it gets em over with, it makes the rest of the day better by comparison, it gives you confidence, helps people develop confidence in you, and identifies you as one who can get things done.

What are other qualities you can think of that demonstrate INTEGRITY? Share your thoughts here or contact me at psimkins(at)BoldlyLead.com.

Saying NO in the Face of Amazing Opportunity

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Taking Work as it Comes

When you work for yourself opportunities to earn money are precious. Anyone who doesn’t think that way doesn’t last long in business for themselves.

The challenge comes in deciding what to take and what to refuse. I have heard many advise to take everything, especially when money is tight. One of the popular quotes cited lately by Richard Branson concerns opportunity:

If somebody offers you an amazing opportunity but you are not sure you can do it, say yes – then learn how to do it later!

The interpretation by many is to simply take every opportunity that comes along and then figure it out. Yet, that’s not really what Branson is saying here. You need to emphasize the word amazing in that; for it is the amazing opportunities we don’t want to pass up as they don’t come very often and are usually the launching points for greater things.

What’s an Amazing Opportunity?

How we define an amazing opportunity is what makes a difference. An opportunity for steady work, or to increase our reach, or increase our income significantly is not necessarily an amazing opportunity; especially if it takes us into areas that don’t speak to our strengths.

[snaptweet]We are most significant when we embrace the amazing opportunities that utilize and challenge our strengths.[/snaptweet]

Anything else not only is second best, but threatens to compromise everything we have worked towards prior to that.

Saying No to the Amazing Opportunity

That doesn’t always make it easy.

Earlier this week, I was presented with an opportunity to lead training on a course in Social Media for Business. I had nothing else income generating going that week in question and my first impulse was to say, “why not?” It’s important to note that while I blog (as you can see here), have a Facebook fan page for both my company and for the L2:Learn-Lead Orlando simulcast event, post frequently on Twitter, have a LinkedIn page, and a Google+ page; I am not what you would call a “social media expert”. It would have been a significant and sharp learning curve to overcome to be considered authoritative enough to teach a course on it. It’s not my area of strength.

[snaptweet]I have a policy that I stick with what I am good at and try not to pretend to be good at something I’m not.[/snaptweet]

NO is sometimes the best answer

It speaks to my integrity with myself and others and to my core values. I never want to present myself as an expert on something I’m not and just as important is I don’t want to spend my time trying to be good at something I’m not and neglect getting better at my areas of strength.

I turned the job down. As I said, I’m not a social media expert but fortunately I know people who are. So I was able to refer them to someone who was able to meet their needs and provided an “amazing opportunity” for someone else.

What are you doing now that you really shouldn’t be doing? Is it in the wheelhouse of your strengths? What amazing opportunities are out there for you? What will you do to pursue them? Comment below.

Why Integrity is the Core of Your Business

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It Comes Down to INTEGRITY

If you take a quick look back in history for the last 20 years or so, integrity in business has seemed to take a huge hit.

Failure From Way Back

Another example: Dutch East India Trading Company. Another huge, multi-national company that fell apart after more than 100 years in business due to massive corruption. And that was in the 1700’s.

A lack of integrity isn’t unique to this generation.

Integrity That Drives Business

Putting It to the Test

“It is not hard to make decisions when you know what your values are.” -Roy Disney

The result today

Tylenol is one of the most trusted brands and Johnson and Johnson is doing well.

Integrity Matters!

Build integrity to build success.

So here’s three things you can do to build or maintain your integrity:

BE TRUSTWORTHY – It starts with honesty. It continues with showing respect to everyone. Give it before they earn it and until they unearn it. Be consistent in how you treat people, with caring, consideration, kindness, and politeness.
BE RELIABLE – Don’t ever promise what you can’t deliver and always deliver what you promise, no matter the cost. Let people know what and who they can count on.
DO TOUGH, UNPLEASANT THINGS FIRST – The benefits for you is that it gets em over with, it makes the rest of the day better by comparison, it gives you confidence, helps people develop confidence in you, and identifies you as one who can get things done.

What are other qualities you can think of that demonstrate INTEGRITY? Share your thoughts here or contact me at psimkins(at)BoldlyLead.com.

Five Ways to Become Trustworthy

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Number One Trait

Some years back UCLA did a survey of 1300 executives around the country and they asked for five traits that were keys to advancement for employees. All 1300 of them included INTEGRITY somewhere in the list.

Here’s the real kicker.

71% of them rated INTEGRITY NUMBER ONE!

Being TRUSTWORTHY is an integral part of integrity. So, obviously, being trustworthy is a critical character trait if you want to move up the corporate ladder, keep your employees, or build your customer base.

Bob Burg will tell you that

All things being equal people will do business with people they know, like, and TRUST.

The first law of the Boy Scout Law, which defines how a Boy Scout is supposed to live their life, is A Scout is Trustworthy. Here’s the explanation:

“A Scout always tells the truth. He is honest and keeps his promises. People can depend on him.”

Our trustworthiness is also quite obviously a key to our relationships with others. If your spouse or significant other can’t trust you, the relationship is destroyed. If your friends can’t trust you and count on you, then they will simply no longer expect anything from you and eventually will simply stop being around you or having your around.

If your co-workers can’t trust you, then you will not be able to function as part of a team. If you employees can’t trust you, they will become disengaged and productivity suffers; not to mention the bottom line.

We know this, yet somehow the focus on trust seems to be lost somewhere in the desire to “close the deal” or secure what we want.

When we focus on trust, however, we find that acquiring those things and closing that deal becomes easier because of who we are and what we stand for.

When we are trustworthy, we are the go to person that everyone counts on to make it happen. That has value in so many ways, including financially.

Being trustworthy is the deal-maker…or the deal breaker.

Here are some ways you can build trust on a daily basis:

PRODUCE RESULTS – when you have a proven track record of accomplishing things people will trust you to do the things you say you are going to do. To meet the deadline or to accomplish the task no matter how challenging it is.
GIVE YOUR WORD ONLY WHEN YOU MEAN IT – Don’t make promises you can’t keep.
KEEP YOUR WORD AT ALL COSTS – This is critical. When people know that no matter what you are going to do what you say you are going to do, then your trustworthiness grows and builds over time.
BE CONSISTENT – Consistency is a key to both trustworthiness and integrity. People need to know what they can count on.
RESPECT YOURSELF AND OTHERS – When you show respect for other people and respect yourself, then people will believe and trust that you are who you say you are and you will do what you say you are going to do.